Corporate wayfinding focuses on the implementation of wayfinding and branding strategies within corporate environments.
Benefits of Our Wayfinding Process
- Improved efficiencies
- Massive cost savings
- Improves Image
- Improved communication
- Management document
- Positive visitor feedback
- Reduced signage
- Improves Brand
- Project Implementation
- Consistency across sites
Lloyds of London
Lloyds of London is an award-winning building located on Lime Street, London.
Martin Brower UK
Martin Brower are one of the world’s biggest distribution and logistics companies. They have over 60 distribution centres across 18 countries providing end-to-end supply chain management solutions to quick service restaurants.
Neovia commissioned Wayfinder UK to analyse their main site in Desford, near Leicester. The vast site has massive logistical capabilities, offering services to large companies such as Land Rover.
Effective wayfinding for Corporations can only be achieved by understanding the in-built cognitive mechanisms by which human beings navigate while harnessing them correctly.
Corporate Wayfinding Consultant
Our knowledge of Corporate Wayfinding and therefore where and when to position information is key. We understand the cognitive processes and the workings within our subconscious which can render easily visible signs useless, and as a result avoid this waste of signage.
In creating a solution, our consultative approach means we examine ways people perceive space and how they navigate through complex environments, asking many questions and consequently arriving at the correct solution.